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Safer Option
Soforo is less irritable than most cleaning ingredients, making our products friendly for most use cases. Leaving a refreshing feeling that lasts.

Effective
Our Soforo ingredient has incredibly high cleaning power, giving you the clean you need no matter what mess you got into.

Eco-Friendly
Contains readily biodegradable Soforo ingredient that makes our products perfect to use at home, or anywhere in the planet we call one.

Our Newest Technology
A brand created by combining the newest technology in bio-fermentation with the sustainable procurement of raw materials, defending the environment and human rights in Borneo.
Protect the Eco System
With the Borneo elephant at the top of the ecosystem, we are working on several fronts to ensure protect their eco-system.


Many of these lands are at risk to deforestation due to the harvesting of palm oil. To further help the cause, we’re active in the trust’s Green Corridor initiative, which helps preserve migratory pathways for the incredible biodiversity found within.
That’s a cause big enough to make an elephant smile!